Logos use streamlined visuals and symbols to represent a feature of your company or product in a more fascinating way than word – based logos and more quickly than more illustrative logos. Text and artwork are perfectly balanced in iconic logo designs.

Typically, your logo establishes the first impression people get of your brand. Your brand will have a fresh look and appeal if you use a distinctive and captivating font. Typographic logos have a big impact on how people see the company.

Symbols that have been imaginatively illustrated give your brand identification a contemporary and minimalist feel. A symbolic logo uses a symbol to represent your company in an abstract fashion and only includes pictures of things related to what your company does.

Through their distinctive and appealing representation, illustrative logos help people understand your branding concept. The majority of the time, illustrations can stand on their own and be successful projects in and of themselves. They should also support the text.